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Impact Report

For plan Tourism as an Economic Development Tool (Quay County)
Date October 27, 2011, 8:25 pm
For Objective Medium-term Show medium-term objectives
Impact Report Worked with the Wednesday Morning Workgroup to plan and promote a round table on creating an Eco-tourism Business. The presenters came from Santa Fe and had not been to this area of the state. A tour and luncheon for the group from Santa Fe was planned. The speakers included the NM Tourism Department Cabinet Secretary and Under Secretary and a support staff person and three people from the NM Eco-tourism contract company. The morning tour was enjoyed by all and it was hard to get the group to leave one attraction and move to the next. The training from the Eco-tourism staff was well prepared and offered some excellent ideas, but the round table by the tourism administration was not well run and discouraged some participants. The presentation did get some people thinking about what could be done here. It was a good start and hopefully we will be able to develop some activities in the future. Thirteen community members attended the round table Pulled together a committee to offer customer service trainings for management and front-line staff. Two workshops for managers and supervisors were held. They were taught by Quality New Mexico and they focused on total quality management and how to improve the quality of your service with examples. Twenty-one people attended the workshop. The evaluations showed that they learned a few things, but those who were just supervisors felt that they were in the wrong workshop because they did not have the authority to make changes in how their business was run. Those who were business owners felt they learned a lot. The workshop for frontline employees was held 3 times in two locations. Forty-six employees attended. There were three speakers. One of the local motel owners presented information on local areas of interest and showed a video. The director of our visitors’ center talked about quality customer service with examples. Home Economist showed the fish video and led the group in a discussion of how to implement the 4 philosophies of the fish program. Participants also learned tips and techniques for dealing with difficult customers. Evaluations of the frontline employee workshops showed 87% enjoyed the workshop and 92% learned something they can use to make their day at work better. 90% have a plan to improve their work habits and 81% learned about things they can direct customer to do around our area. 93% felt they were better able to deal with a difficult customer and 74% learned where the two visitors’ centers are in our county.